PlayersOnly Welcomes Power Play Fuel to Its Brand Marketplace, Elevating Clean Performance Nutrition for Athletes
PlayersOnly is expanding its Brand Marketplace with Power Play Fuel, a woman-owned, family-run sports nutrition brand delivering clean, all-natural, Informed-Sport Certified supplements designed to give athletes a competitive edge.
LOS ANGELES, CA | November 25, 2025 — PlayersOnly, the AI-powered platform transforming how the sports world connects, trains, and grows, today announced that Power Play Fuel has joined its Brand Marketplace — a curated ecosystem where athletes, creators, and sports professionals discover and connect with performance-driven brands.
Power Play Fuel is a proud, woman-owned family business based in New Hampshire, founded with a single mission: to deliver the cleanest, all-natural sports supplements to athletes and fitness enthusiasts everywhere. Their goal is simple — help athletes reach their peak nutritional potential with products they can trust.
Just like in hockey, where the team on the power play has the advantage, Power Play Fuel brings that same competitive edge to its customers by offering supplements that provide the nutritional advantage needed to perform at their best. The brand is committed to using only the finest, all-natural ingredients — no artificial flavors, no artificial sweeteners — and rigorously tests every product so athletes can shop with confidence.
All Power Play Fuel products are Informed-Sport Certified, meaning they are tested by an independent third party for banned substances. When they say, “WE TEST, YOU TRUST,” they mean it — product purity, safety, and integrity are non-negotiable.
“We are very excited to be a part of the PlayersOnly platform,” said Keith Cutler, Co-Founder of Power Play Fuel. “We feel this is a perfect fit for our company. PlayersOnly is a unique platform connecting athletes to brands. Since Power Play Fuel makes very high-quality sports supplements that are clean, pure and the safest available, we feel this gives us a great opportunity to shine together.”
The PlayersOnly Brand Marketplace is designed to embed commerce within a social and storytelling-first ecosystem, allowing brands to connect with athletes and creators through authenticity rather than traditional advertising. By welcoming Power Play Fuel into the platform, PlayersOnly strengthens its performance and wellness vertical with a partner that mirrors its commitment to intentional, athlete-first innovation.
“PlayersOnly is built to connect athletes with brands that truly reflect their values and needs,” said Alisa Kouznetsova, Head of Partnerships & Brands at PlayersOnly. “Power Play Fuel’s commitment to clean, rigorously tested, Informed-Sport Certified supplements aligns perfectly with our mission to support athlete health, performance, and trust. Together, we’re creating pathways for athletes to discover products that match their ambition — without compromising on quality.”
As PlayersOnly continues to expand its network of athlete, brand, and agency partners, the addition of Power Play Fuel underscores the platform’s role as a trusted hub for the next generation of sports performance, culture, and commerce.
About PlayersOnly
PlayersOnly is the AI-powered, two-sided platform redefining branding, partnership strategy, and social connection in the sports industry. Combining advanced athlete and creator insights with a built-in social network, PlayersOnly empowers athletes, brands, and organizations to grow their influence, discover aligned partners, and build authentic relationships — on and off the field.
Learn more at about.playersonly.ai.
About Power Play Fuel
Power Play Fuel is a woman-owned, family-run sports nutrition company based in New Hampshire, dedicated to delivering the cleanest, all-natural sports supplements to athletes and fitness enthusiasts. With no artificial flavors and no artificial sweeteners, every product is rigorously tested and Informed-Sport Certified for banned substances, embodying the brand’s promise: WE TEST, YOU TRUST. Power Play Fuel exists to give athletes a true “power play” advantage — a nutritional edge to perform at their best.
Visit powerplayfuel.com to learn more.
Media & Brand Inquiries
Olivia Haring – Public Relations | olivia@playersonly.ai
Alisa Kouznetsova – Partnerships & Brands | alisa@playersonly.ai
